This week some smart adverts inspired by the past; a conceptual rapper sinks his teeth into home furnishings; tennis players battle it out to protect the coral reef; Brazil puts its money into becoming the crypto-capital of South America; and, with the Chinese New Year fast approaching, luxury brands think big to celebrate the Year … Read more
Breathe it in… 2022 is kicking off to a great start in the worlds of trends and fads. For the first Our Take of 2022 we hear about Workations as remote working goes international. CDs are back folks, with thanks to Adele and Taylor Swift and we cast our gaze towards Pinterest’s 2022 trends report … Read more
Colour and design are taking centre stage for this week’s Our Take. Have you ever seen a new shade of something – Pantone are making a big deal out of releasing a new swatch. The world of beauty has announced a more expensive way to apply lipstick. And fashion house Valentino is creating a global … Read more
What’s the deal with debt in China? Don’t wonder for too long because a new app is airing the dirty laundry of the guy sitting beside you. Could you slay at coding? Doja Cat and the legends at Girls Who Code certainly think so, and they give you the chance to prove it in a … Read more
In a gloomy week that brought with it the shocking news of the passing of Virgil Abloh, and as many continue to pay tributes to a true icon of our time, we couldn’t but mention this sad moment in time. May he rest in peace. Our Take this week looks at a Gen Alpha going … Read more
Nostalgia meets modern in this week’s Our Take as we look at the gas revival of a Starburst advert for the Tik-Tok era. A new publication that is setting new standards for long-lead magazines has also caught our eye, while closer to home, art installations are lighting up the country and an exciting winter dining … Read more
This week, nightclubs are heating things up in the sustainability world and ancient Babylonian dialects have moved into pop-culture thanks to a professor in Trinity college. A genius ad from Tesco also does its part to ensure safety is a priority in their stores this Christmas while Iceland creates a metaverse inspired campaign that is … Read more
As a new generation join the ranks of key consumers, brands are keen to leap out of our screens and connect to us. This week, a food brand is boasting questionable copy on a label while a sports giant is giving back to communities through an innovative initiative that merges sustainability and community. Luxury fashion … Read more
This week, we get meta-physical with some tech advancements that are bringing humans to the metaverse, we get progressive with a new identity that celebrates heritage for the FIFA Women’s World Cup 2023, and across the Atlantic – is college on the way out in the USA? Identity Scores for Women’s World Cup FIFA Women’s … Read more
Day by day our world is evolving, and with it new ideas are conceived, and brands adapt. This week’s Our Take is looking at evolution in small or grander forms. Fashion futurists are turning their bedrooms into laboratories for exciting experiments and we are loving it, and if that’s not enough – luxury fashion brands … Read more